Portfolio · 2026

Abhishek
Pathak.

IT Operations Executive & Data Analyst

“Bridging Technology, Data & Marketing to Drive Business Growth.”

Abhishek Pathak — IT Operations Executive & Data Analyst

About Me

A data-driven problem solver.

Versatile Digital Operations & IT Executive with 2+ years of experience in website development, digital operations, and business technology. Experienced in managing websites, mobile applications, software implementation, digital infrastructure, Meta Ads, Google Ads, and business analytics.

Skilled in implementing digital solutions, optimizing website performance, troubleshooting technical issues, and delivering data-driven insights to improve operational efficiency and business growth.

2+
Years Experience
10+
Dashboards Built
15+
Campaigns Managed
100%
Data-Driven

Skills

What I do best.

Digital OperationsWebsite Development & ManagementGoogle Ads & Meta AdsGoogle Analytics (GA4) & Search ConsoleBasic SEOTechnical TroubleshootingData & Sales AnalyticsGoogle Workspace & Microsoft OfficeProject Coordination & Vendor ManagementIT SupportCanva & AI ToolsVibe Coding (Claude)WordPress, HTML, CSS, JS & PHP

Tools

My toolkit.

01
WordPress
02
HTML / CSS / JavaScript / PHP
03
Shopify
04
Google Analytics (GA4)
05
Google Search Console
06
Google Ads
07
Meta Ads Manager
08
Microsoft Excel
09
Google Workspace
10
Canva
11
AI / Vibe Coding
12
Power BI

Experience

Where I've made an impact.

Digital Operations & IT Executive

Hira Panna Jewellers

Jan 2025 – Present
  • Lead day-to-day digital and IT operations across the organization.
  • Manage and maintain the company website and mobile application.
  • Implement new website features, landing pages, and functional enhancements.
  • Manage Meta Ads and Google Ads campaigns with performance tracking.
  • Monitor website performance, traffic, and digital marketing analytics.
  • Prepare daily, weekly, and monthly sales and business performance reports.
  • Analyze business data and provide actionable insights to management.
  • Troubleshoot website, software, and IT-related issues.
  • Support digital transformation initiatives and improve business processes through technology.

Web Developer

Intenext Solutions Pvt. Ltd.

Jan 2024 – Jan 2025
  • Created and maintained responsive website designs using HTML, CSS, JavaScript, and PHP.
  • Implemented user interfaces based on design mockups and wireframes.
  • Conducted testing to identify website bugs, browser compatibility, and responsive issues.
  • Customized Shopify and WordPress themes, templates, and layouts for client requirements.
  • Implemented and configured Shopify apps and extensions to enhance functionality.
  • Optimized website performance for fast page loading and seamless user experience.

Projects

Selected work.

Power BI · Analytics

Sales Data Dashboard

Interactive Power BI dashboard consolidating multi-channel sales data with KPIs, trends and forecasts.

SEO · Analytics

Website Performance Analysis

Full audit using GA4 and Search Console — identified bottlenecks and lifted organic visibility significantly.

Google Ads · Meta Ads

Marketing Campaign Tracking System

Unified tracking layer for Google & Meta Ads with weekly reports on ROAS, CPL, and channel-level attribution.

Automation · WhatsApp

Lead Generation Automation System

Automated lead capture-to-WhatsApp pipeline that reduced response time and improved conversion rates.

Contact

Let's build something measurable.

Open to IT operations, data analytics, and digital marketing roles or freelance projects. Reach out — I usually reply within a day.